More and more young people pay attention to the aging industry or will become a new outlet

2022-06-10 0 By

“I don’t want to be an island when I get old.We should transform the world we live in into a world where older people can live safely and happily for the rest of their lives.”Xiao Pan, a post-00s college student from Zhejiang Province, wrote these words on social media platform Douban early this year, and founded a group called “Renovation for Aging”.In just two months, the group attracted more than 20,000 members.”Is there a fitness App for the elderly” “Toilet side armrest for recommendation” “how to transform the house for parents to provide for the aged”……The different needs of the younger generation are frequently discussed here.China is entering an aging society, “pension” has been the concern of the whole society.As mentioned in this year’s government work report for the first time, construction will begin on rebuilding a number of old residential areas in urban areas, and efforts will be made to build barrier-free environments and renovate areas suitable for aging.Under the background of China’s implementation of the national strategy to actively cope with the aging of population, under the catalysis of “silver economy”, the industry suitable for aging may become a new wind outlet.At the end of last year, When Pan returned home for winter vacation, he often received “help” from his parents: how to submit a nucleic acid test report in a questionnaire, how to operate the smart TV…”Routine routines that young people are familiar with have become trivial problems for their parents,” she told China Youth Daily. “It makes me worry about how they will solve them when I go back to school.”Before setting up the group, Pan learned about the concept of “proper aging” through a variety show called “Forget The Restaurant.”She consulted a large amount of information and found that the public is most concerned about the renovation of indoor furniture, the modification of mobile App and web page for aging. “In addition, I think it is necessary to strengthen the design for aging in urban space, to transform the logic of society and market, and to take action for every young person who cares about the plight and needs of the elderly.”Huang Yuxin, a post-1995 girl from Hunan province, also learned about age-appropriate transformation through a variety show called dream Reformer.She told China Youth Daily and China Youth Net that age-appropriate products may be more suitable for the current elderly than age-appropriate modifications.”Most of the elderly are willing to pay for their children to decorate the house, but still reluctant to transform their own house, always feel that they can live on the line.”Renovations take a lot of energy. “The reality is, young people are working, parents aren’t retired, and grandparents don’t know or have the energy,” he says.In Huang Yuxin’s opinion, suitable aging also depends on community-type nursing homes and universal products for aging. “Getting old is a problem everyone needs to face, but time, energy, money and ideas cannot be ignored.”Pan was impressed when someone in the group asked, “Do you have any recommendations for a locator for the elderly?” and one user commented, “You can buy a smart watch for children.”Pan found that there are still too few products for the elderly to meet the same needs. “When we grow old, we will also encounter similar problems in the face of a rapidly changing society.I hope that more and more elderly people’s needs will be recognized by society and businesses.Wang Xuan, a post-90s designer who is also a member of the group, said he was surprised that “so many young people are focusing on the topic of elderly care and proper aging.”Once in Zhejiang Hangzhou engaged in the design of space for the elderly he thinks, before the home for aging transformation, should really understand the living needs of the elderly, according to the elderly body function, living habits and cultural background to customize the program, “rather than the pursuit of comfort and luxury, with ‘general design’ perfunctory.”In his opinion, as the extension of home suitable for aging, the external environment where the elderly gather should also be transformed in time.In recent years, urban renewal has been carried out in full swing all over the country. “barrier-free” and “suitable for aging” have become frequently mentioned hot words.Reporters visit found that under the strong support of national and local policies, suitable for aging transformation has been extended to public places, communities, medical and health institutions, sports and fitness venues and families and other scenes.But in the opinion of Liu Ying, co-founder of Chengdu Langli Pension Industry Development Co., LTD., the road to suitable aging transformation is still a long way to go. What is most needed now is to enhance the awareness of transformation. “Although the concept of suitable aging has been widely mentioned in the past two years, it is far from reaching the height of popularity and recognition in the whole society.Compared with the Internet aging transformation, the understanding of offline aging transformation may be the public cognition is still in the installation of handrails, anti-skid and other aspects, in fact, much more than these “.Engaged in pension industry and suitable for aging transformation project for more than 10 years, Liu Ying believes that China’s suitable for aging transformation is still in the most elementary stage.In her view, on the one hand, children actively modify the home environment for their parents, but parents think that “it is not urgent or necessary.”She said: “We have encountered many home renovation projects, but when we started the renovation, old people stopped us, thinking that we are healthy and there is no need to spend this money.”Acceptance of new things is a process, but it also requires them to realize that transformation is prevention.””On the other hand, the market for suitable renovation needs to be cultivated slowly, and the evaluation of household entry before renovation is also a big difficulty.”Liu ying said that they have formed a unique evaluation system based on the practical data of more than 50,000 users, including the elderly’s living ability, needs for auxiliary devices, home environment, family relationship, personality and psychology, etc., will be digitally evaluated.”No evaluation, no renovation, home renovation for aging must be personalized and customized.”, she says, optimal aging transformation is not simply “decorate”, from the environment that occupy the home of the nonskid treatment, to consider living family members live together and care for the elderly home nanny, etc., all need to be evaluated, “optimal aging transformation can not only improve the life quality of old people, let the sick elderly people live with dignity, also for caregivers to slow pressure”.Beautiful and firm armrests were customized according to Aunt Cao’s height and living habits, barrier-free bathrooms were built for uncle Yuan who lived alone, and various aging tables and chairs were designed…Over the years, Li Jinghui, a young entrepreneur born after 1995, has become a good friend of the elderly around her.Similarly, she also believes that “professional age-appropriate transformation should be completed by a professional team”.Li Jinghui grew up with her grandfather. After leaving her hometown to study in college, her grandfather, who lived alone at home, grew old year by year and became her concern.Based on the pain point of grandpa’s pension, she founded silver Nest Elderly Industry Development Co., LTD.In Li Jinghui’s opinion, the transformation for aging should be more integrated into pension elements, “so that the home is more suitable for the elderly”.In order to let the elderly in the evaluation effect of the modification can be clear at a glance, they developed the optimum aging and reforming the system, a comprehensive evaluation through intelligent terminal for family to carry on the quantitative evaluation, the evaluation combined with the actual demand in the elderly, lighting, barrier-free facilities, prevent slippery, beautiful, intelligent, wearable in equipment will be taken into consideration “.These two years, the company also for the difficult elderly in Ningbo city for the transformation of aging.Compared with home aging renovation, inter-city aging renovation vigorously promoted by local government departments has entered the public view earlier.The endowment agencies involved in a number of cities and communities, liu ying thought, such as in the last century and s old building houses, small community park, public toilet, and some new real estate projects, “to put forward higher requirements on accessibility of the aging and fitness facilities, from the social level to bring more convenient for the elderly”.”The deteriorating facilities and lack of barrier-free facilities are urgent problems,” said Yang Guangpang, a post-90s designer involved in a Shanghai street renovation project.He admitted that he did not have a deep understanding of the age-appropriate transformation of the whole community at that time. “When I really did the project, I found that the design of age-appropriate transformation was about the emotional design, demand design, detail design and intelligent design of the elderly, and psychological care was achieved through design”.From Shanghai to Wuhan business, now, Yang Guangpang and a friend of the partnership founded the Digging lotus (Wuhan) Design Co., LTD.In his opinion, urban renewal and age-friendly transformation are still in the initial stage and the market is huge. “In a field survey, when we explained to an old man that many age-friendly facilities should be added to the community, the old man’s attitude changed from resistance to support.We can feel their urgent needs.On February 24, the Ministry of Civil Affairs and other four government departments jointly issued a notice on promoting the renovation of elderly families with special difficulties during the 14th Five-year Plan period, proposing to support 2 million elderly families with special difficulties, disabilities and disabilities to carry out renovation for elderly people.As early as 2020, nine departments including the Ministry of Civil Affairs jointly issued the Guiding Opinions on Accelerating the Implementation of Home-aging Renovation Projects for the Elderly, proposing to strengthen industrial support, stimulate market vitality, and speed up the cultivation of home-aging renovation market.Liang Chunxiao, director of pangu Think tank Research Center on Aging society, said that from homes to various public infrastructure, including shopping malls, libraries, banks and transportation, the whole society is facing the transformation to adapt to aging.”Fortunately, in recent years, more and more enterprises and products have taken aging elements into account.”In Dashilan district, Xicheng District, Beijing, Baidu Wufu AI platform for the elderly uses artificial intelligence voice interaction technology to set up an exclusive function section based on language scenes that are more friendly to the elderly, which is not only an intelligent device, but also a companion for social life.Tencent’s cooperation with shenzhen old-age care since 2019, trying to apply artificial intelligence technology to improve the nursing service, such as nursing homes are using “invisible caregivers’ wisdom endowment monitoring system, to protect privacy, they use thermal technology instead of camera, at the same time set in the outdoor and indoor, make the staff can easily learn the whereabouts of the old man.”Digitization is accelerating, and technology and innovation are at the heart of the entire age-friendly industry.”Liang Chunxiao said that due to the huge demand brought by the entire society’s aging transformation, “aging transformation will become a hot track, our preliminary estimate, it will be a trillion yuan market industry, but it is still in the initial stage.”In his opinion, there is a rich demand for relevant services and products such as aging assessment, program design and renovation of various living appliances. “In such a long industrial chain, every piece is worth digging deeply”.Meng Peipei, reporter of China Youth Daily and China Youth Network